Route playbook
Route playbook
Field-tested tips for running a profitable Atlas route.
01
Plan your route
Group stops by hub and neighborhood so you restock and deliver in one efficient loop.
02
Stock the right mix
Carry fast-moving staples plus a few promoted deals to give every stop a reason to buy.
03
Price for margin
You buy at the Atlas Rep price and set your own resale price. Protect a healthy spread on every case.
04
Build reorders
Save each store's regular items as a list so the next visit is a one-tap restock.
05
Use the weekly deals
Lead with the weekly deals email and a printed deal sheet — limited-time offers drive faster yes.
06
Stay verified
Keep your resale certificate and business documents current so your Rep pricing never pauses.